Comment: Please rewrite from scratch without the use of LLMs. Helpful Raccoon (talk) 03:30, 4 June 2026 (UTC)
Comment: No need for disambiguation but Draft:Legami already exists created by different account. CNMall41 (talk) 18:29, 1 May 2026 (UTC)
Legami S.p.A. Società Benefit is an Italian company based in Bergamo that designs and distributes stationery, gift items and lifestyle products. It operates through a network of company-owned stores, wholesale partners and online channels, with a presence in multiple international markets.
History
The company was founded in 2003 by Alberto Fassi under the name R&D S.r.l., initially to commercialize a book strap developed as part of a final project during a Master’s programme in creativity and innovation at the Università Cattolica del Sacro Cuore in Milan.[1] The company later adopted the name “Legami” (Italian for "bonds"), a reference both to its original product and to the concept of ties between people.[2] Distribution in Italy began in the mid-2000s, with the opening of its first directly operated retail location in 2009 at Milan Bergamo Airport. Over time, the company expanded its product range beyond its initial offering, entering the broader stationery and gift market and developing a retail network in Italy and abroad. In 2023, a 42% stake in the company was acquired by an investment fund managed by DeA Capital Alternative Funds.[3] In the same year, Legami adopted the legal status of a benefit corporation under Italian law, as a Società Benefit.[4] The company reported revenues of €245 million in 2024, compared with €51 million in 2022.[5][6]
Products and distribution
Legami's product range includes stationery, gift ideas, home accessories, travel products and children’s items. The company distributes them through directly operated retail stores, wholesale partners and e-commerce channels.
Media coverage
In the mid-2020s, Legami’s erasable pens were covered by newspapers and magazines in several European countries, including France, Germany and the United Kingdom. Publications such as Libération, Elle, Huffington Post, Süddeutsche Zeitung and The Economist reported on their popularity among school-age children and collectors.[7][8][9][10][11] Industry publications such as Stationery News have reported that Legami’s erasable pens have received recognition at the London Stationery Awards, where they won the “Novelty Stationery Product of the Year” award for three consecutive years.[12]
References
- "Legami, crescita sempre più globale: prossima tappa la quotazione in Borsa?", in Repubblica Finanza (in Italian), 19 May 2022, https://finanza.repubblica.it/News/2022/05/19/legami_crescita_sempre_piu_globale_prossima_tappa_la_quotazione_in_borsa_-63/
- Marcello Astorri, "Legami e la rivoluzione della cartoleria", Forbes Italia (in Italian), 27 October 2021, https://forbes.it/2021/10/27/legami-azienda-ha-cambiato-mondo-della-cartoleria
- "De Agostini acquires 42% of Legami and becomes the second largest shareholder alongside founder Alberto Fassi", De Agostini press release, 2023, https://gruppodeagostini.it/en/media/press-releases/de-agostini-acquires-42-legami-and-becomes-second-largest-shareholder
- "Legami presenta il Bilancio di sostenibilità: 5% degli utili per il territorio", Il Sole 24 Ore (in Italian), 15 January 2026, https://www.ilsole24ore.com/art/legami-presenta-bilancio-sostenibilita-5percento-utili-il-territorio-AIRWo6r
- Massimiliano del Barba, "Penne e agende a quota 200 milioni: Legami, carta di successo, ora punta a conquistare l’America", Corriere della Sera (in Italian), 10 February 2025, https://www.corriere.it/economia/aziende/25_febbraio_10/penne-e-agende-a-quota-200-milioni-legami-carta-di-successo-ora-punta-a-conquistare-l-america-0c0ed6c9-dca6-4665-88ce-1d0f33541xlk.shtml
- Giovanna Mancini, "De Agostini takes over 42% of Legami and strengthens growth path", Il Sole 24 Ore, 27 November 2025, https://en.ilsole24ore.com/art/de-agostini-takes-over-42percent-links-and-strengthens-growth-path-AHBEbSzD/
- Juliette Garnier, "«Dans la cour de récré, tout le monde a ces stylos animaux»: la folie Legami déferle en France", Libération (in French), 18 April 2025, https://www.liberation.fr/lifestyle/consommation/dans-la-cour-de-recre-tout-le-monde-a-ces-stylos-animaux-la-folie-legami-deferle-en-france-20250418_I2F77E7ABNAJ7AE23UX72BLKK4/
- Tiphaine Thuillier, "Stylos Legami : pourquoi petits et grands se les arrachent ?", Elle (in French), 22 June 2025, https://www.elle.fr/Societe/News/Stylos-Legami-pourquoi-petits-et-grands-se-les-arrachent-4354048
- Charlotte Arce, "Les stylos Legami passionnent les enfants, mais aussi ces adultes qui les achètent à prix d’or", Huffington Post (in French), 13 April 2024, https://www.huffingtonpost.fr/life/article/les-stylos-legami-passionnent-les-enfants-mais-aussi-ces-adultes-qui-les-achetent-a-prix-d-or-clx1_248486.html
- "Even Europe’s penmakers are under threat", The Economist, 4 December 2025, https://www.economist.com/business/2025/12/04/even-europes-penmakers-are-under-threat
- Elisa Britzelmeier, "Kinder sagen: Die Stifte sind cool. Eltern sagen: Es ist die Pest", Süddeutsche Zeitung (in German), 29 December 2025, https://www.sueddeutsche.de/wirtschaft/legami-hype-tierstifte-erfolg-bergamo-li.3351222?reduced=true
- Michelle Urquhart, "100 Stores For Legami Milano", Stationery News, 20 May 2025, https://www.stationerynews.net/100-stores-for-legami-milano/