Draft:POPJOY

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POPJOY is a toy retailer that offers blind box toys and plush toys[1]. It also sells licensed products based on themes such as Pokémon and Lotso[1].

In 2026, POPJOY opened its first local store in Indonesia at DP Mall in Semarang[1][2]. The store sold a range of toys, including products based on its own IP, Monster Cupa[1][3]. In April 2026, the company opened a store at Uniwalk Qianhai in Shenzhen, Guangdong, China[4]. In May 2026, it opened a store at Deji Plaza in Nanjing, Jiangsu, China[5]. On May 8, 2026, POPJOY participated in a charitable initiative launched by the Future Smile Charitable Foundation[6].

References

  1. "POPJOY buka toko pertama di Indonesia di DP Mall Semarang". Tribunnews (in Indonesian). 2026-01-31. Retrieved 2026-04-30.
  2. Fimela.com (2026-02-08). "Tren Boneka Monster dan Blind Box Kian Digemari, POPJOY Resmi Hadir di Indonesia". fimela.com (in Indonesian). Retrieved 2026-06-17.
  3. "Fenomena blind box dan budaya koleksi di kalangan konsumen muda". Kompas Parapuan (in Indonesian). 2026-02-09. Retrieved 2026-05-11.
  4. "赢商周报："全球最大零食店"来了！华中最大京东MALL开业；砂之船上海打造22万㎡超级奥莱..." news.winshang.com (in Chinese). 2026-04-20. Retrieved 2026-06-01.
  5. "全国首店！南京开业". njdaily (in Chinese). 2026-05-16. Retrieved 2026-06-01 – via finance.sina.com.cn.
  6. "世界微笑日：微笑明天慈善基金会发起"我们的we笑"公益倡导，多方力量共筑微笑共同体". cnews.chinadaily.com.cn (in Chinese). 2026-05-09. Retrieved 2026-06-01.

Category:Retail companies